One of the most common questions we hear is: "How long do TripAdvisor reviews last?" The answer is both simple and complex.
TripAdvisor reviews do not expire. Once published, a review stays on your listing indefinitely unless it's removed by TripAdvisor for policy violations or by the reviewer themselves.
While reviews don't expire, their impact on your ranking decreases over time. TripAdvisor's algorithm favors recent reviews. A review from last week carries more weight than one from 3 years ago.